Warner inks Tesco Digital deal

“Warner Music UK has struck a deal with retailer Tesco to sell Warner MP3s via Tesco Digital .

“As part of the agreement, Warner will provide a range of digital music products including premium album bundles with additional content such as rare tracks, remixes, interactive booklets and videos. To coincide with the new offering, which debuts this week, Tesco Digital will launch an online marketing campaign across the website to promote Warner content.”

Via: Music Week

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