Tag Archives: promo

FATdrop improves digital promo system

FATdrop today introduced the third version of its digital promo service, which lets record labels and promotion companies manage their pre-release music. 

The company has called its third-gen sevice Bamboo, and has managed to achieve many significant upgrades to the solution, making it easier than ever for labels to create, track and analyse what happens to the content they distribute – and secure digital promotion works, the company said.

The system lets labels securely distribute pre-release music, offering the ability to track and monitor who’s downloading promos, with downloads touched-up by Jova watermarking technology which gives each downloaded track a unique code, so it can be identified if it later turns up on a file- sharing site. Continue reading