Developer Cassidy Lackey of Handmark claims the cash gained from games development on Apple’s mobile platforms is temptation enough to bring in new devs, observing that while its GTS World Racing game is available for a variety of smartphones, “our iPhone version generates 98% of our revenue,” Gamesutra informs.
Apple’s “hobby” the Apple TV has a chance at becoming a ubiquitous household item, though the company may need to add support for non-Apple media services and implement many new features if it seriously intends making an iPod-level impact on this important growing market.
The reason Apple has the chance is visible in the growing momentum behind development of solutions to bring online video to the front room – a sector becoming quickly more intense.
Online video on-demand services such as iTunes or Hulu are hot properties, meaning many more devices – including TVs offering features similar to the Apple TV – should begin to reach market en masse starting next year. And even if Apple does not develop such solutions there will still be winners and losers in the race to offer the ‘iPod’ equivalent of the multimedia for the front room box.
OpenTV Corp. has launched a movie portal application in partnership with Bell TV, Canada’s leading satellite and High Definition TV provider.
The Bell TV movie portal developed by OpenTV enables movie content providers to promote specific channels, as well as the movies they feature, through a fully customizable application that runs on OpenTV’s Core middleware platform. In addition to a themed search option, the application features a unique scheduling option that allows viewers to schedule movie recordings and set reminders weeks in advance.