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Snow Patrol shift 30k iPhone apps in first week

Snow Patrol’s iPhone application generated 30,000 downloads during its first week of release, a senior executive from the band’s label has revealed.

Polydor’s head of digital Paul Smernicki says the label is pleased with the performance of its recently released Snow Patrol iPhone application, which promoted the band’s new album. “We’re relatively pleased with the results,” he exclusively told Music Ally, Distorted Loop can reveal.

The executive also noted that the release of the software did help generate interest in the band’s latest album, ‘A Hundred Million Suns’.

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