Tag Archives: mobile TV

StrategyEye sees rise of the iTunes generation

Fresh research from StrategyEye Digital Media suggests the digital media industry will continue rapid growth despite prevaililng economic gloom – but warns interest in virtual worlds like Second Life and mobile TV solutions is waning.

The recent success of the iPhone’s App Store is an example of the increasing popularity of mobile among traditional and new media companies within their digital media strategy. 56% of all companies surveyed intend to incorporate mobile device applications in the next 12 months, while 49% intend to incorporate mobile web portals as part of their digital media strategy.
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