Tag Archives: microsoft

Microsoft app store collapse, WinMob 7 phones may support OS X

Microsoft is considering including support for Mac OS within future Windows Phone 7 series of devices.

Speaking to Engadget this weekend, Microsoft’s Aaron Woodman, (director of consumer experiences for Microsoft’s mobile division) would neither confirm nor deny the plan – all he seemed prepared to commit to was to concede that there are “internal discussions” as his team is considering the plan.

What could make this interesting is Microsoft’s confirmation the other week that Windows Mobile 7 will offer a Zune client, in order that devices powered by the OS won’t be completely out of the iPhone’s league.

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Win 7 – hype dies, Apple triumphs, MSFT fades

Slate analyzes Microsoft’s marketing of Windows 7 over the years, and finds it wanting. Incidentally, according to the NPD groups’ weekly tracking service, Windows 7 software unit sales in the U.S. increased 234% over Windows Vista’s first few days of sales.

However, hoped for uptick in PC demand didn’t take place after the launch of Windows 7 in late October and is unlikely to do so in 2009 due to most Windows Vista users not needing to replace their PCs in order to upgrade to Windows 7, while some users are waiting for Microsoft to release Windows 7’s first service pack, according to sources at Taiwanese PC vendors.

Returning to the ads theme – Windows 7 ads have lost the internet meme wow factor in the last week, while Apple’s own spots remain in the top ten ads online.

AdAge reports: “The Mac vs. Microsoft battle of the operating systems has been taken to the viral video sphere, and Apple emerged victorious this week. Microsoft’s Windows 7 campaign drops off the chart, while Apple’s newest “Get a Mac” creative hangs on in the No. 4 spot.”

It seems Microsoft’s future hangs with the Win 7 early adopters – will they love, or loathe the new OS? We’ve heard from the critics (and Microsoft PR), now lets see how the market goes.

Meanwhile, over at Amazon, we see the various flavours of Windows 7 decline in sales importance in the charts (though, to be fair, that’s also happening to Apple’s Snow Leopard.

A final nail? Check out CNN, who note that “Vista Sold More PC’s Than Windows 7 did“, pointing out that hardware makers haven’t seen much of an up-tick in PC sales on the new OS release.

MSFT Zune HD gets games, takes on iPod touch

Aimed solely at the US market right now, Microsoft seems to hint at games for its new Zune HD – but will the company’s black hole investment in mobile devices excite enough consumers to make shareholder’s happy?

We do know Apple has sold 20 million iPod touch devices and 30 million iPhones. We also know Microsoft is spending money to attract developers. But has Microsoft lost its Mojo? We think it has.

No Zune HD for Europe, as Apple cleans house

steven-smith-zune-tatto2While Microsoft boss Steve Ballmer seems to hate the iPhone, his plan of attack on Apple’s music empire seems somewhat limited – the company has no plans to launch its not especially popular Zune HD in Europe.

According to Microsoft France’s head of E&D division, François Ruault, The Zune HD isn’t planned for sale in France (Europe), as reported by PC World.

This follows rumours the company planned to release the product in Europe in time for Christmas. (A passionate Zune fan is pictured right)

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MSFT Win mobile team woo, woo, wut, iPhone devs

Here we go.

From the windows mobile team blog:

“Hello, my name is Constanze Roman and I’m a Community PM with the Windows Mobile Community Team. If you’ve been curious about porting an iPhone app to the Windows Mobile platform, then I have exciting news for you! We have just published a new technical article on MSDN titled Porting the Amplitude Application from the iPhone to a Windows Mobile Device – a Case Study which outlines the real-world experiences of a developer who ported the popular Amplitude application.”

Skipping the invective, is this jaw-jaw or war-war?

No Zune phone as MSFT goes aggro v iPhone

Microsoft has moved to cease speculation it intends releasing its own Zune
phone to compete with the Apple iPhone, and presumably the iPod touch.

The company pooh-poohed the notion during its financial results announcement this week, saying its strategy will be to improve Windows Mobile and continue working with its existing hardware partners.

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