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China gains online indie music store

An online music store for China has opened up for business, offering non-Chinese independent labels and artists a rare route into the local music market.

Digital distributor IODA has partnered with R2G, a leading digital distributor in China to launch the Wawawa Music Store at www.wa3.cn.

This could be a good – though challenging – market to enter: a recent survey found one in three music fans in China will pay for downloads, particularly music they can’t find in music shops.
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