Radiohead frontman Thom Yorke gets to the meat of matters in his latest published interview with Believer Magazine, it covers all kinds of bases, including inevitable discussion of digital music and the future of creativity in the digital age…
On file-sharing, Yorke says: “Right, and if you forget about the money issue for just a minute, if it’s possible to do that – because these are people’s livelihoods we’re talking about – and you look at it in terms of the most amazing broadcasting network ever built, then it’s completely different. In some ways, that’s the best way of looking at it. I mean, I don’t spend my fucking life downloading free MP3s, because I hate the websites. No one seems to know what they’re talking about. I’d much rather go to sites like Boomkat, where people know what they’re talking about.
On offer is a four-hour video remix of classic ‘In Rainbows’ track, ‘Videotape’. Sold as a unique VHS videotape (get it? Videotape? Never mind). The tape is signed by all five band members and was created by Pedro, aka James Rutledge.
MySpace is premiering the three remaining fan-made videos that were short-listed in Radiohead’s recent animated video contest,“Weird Fishes,” “15 Step,” and “Videotape.” The first to debut is here, Tobias Stretch’s “Weird Fishes.”
Radiohead’s publisher Warner Chappell today revealed that the band’s first ever iTunes album release sold 30,000 units in the US in week one – and explained a whole heap more concerning the band’s ‘In Rainbows’ release strategy.
These statistics put paid to any criticism that the band’s release was in any sense a failure – some highlights include:
– After being made available free for three months the album was Number 1 in the UK and in the US
– The physical CD has sold 1.75 million to date and is still top 200 UK & US
– They sold 100,000 boxsets via W.A.S.T.E.
– Nearing 17 million plays on last.fm
– 1.2 million fans will see the tour
As the band invites fans to take part in a second remix project, Radiohead has revealed some of the numbers pertaining to the band’s last remix experiment.
The last remix for ‘In Rainbows’ track, ‘Nude’, saw “6,193,776, Page Views: 29,090,134, Hits: 58,340,512, Bandwidth: 10.666 Terabytes, Number of mixes: 2,252, Number of votes: 461,090, Number of track listens: 1,745,304,” the band revealed in a note to fans despatched in the early hours today.
Marillion’s move to make the band’s latest album available through file-sharing networks raised lots of eye-brows, with industry mutterings claiming the scheme would never, ever work…they were wrong.
The band’s business manager, Erik Nielsen, MD of Intact/Racket Records, told attendees at yesterday’s hugely interesting EconMusic Conference just how successful the free release has been for the band.
“We made our album available through BitTorrent, ” he said. “Since then we have tripled our sales of physical product…” That’s right – they tripled physical sales – by being nice to their fans. Continue reading →
To make remixing easy, the separate ‘stems’* from the song will be made available to purchase on iTunes. Stems include bass, lead vocal, backing vocals, guitars, piano/strings and drums. All six stems will be available to buy for the price of a single track.
Fans can mix the stems in any way they like, either by adding their own beats and instrumentation, or just remixing the original parts.
Radiohead did indeed last night webcast their final show of their US tour from Santa Barbara, confirming an earlier claim in BoingBoing is reporting.
The original report wasn’t definite, suggesting it heard the news through a tip-off from someone who has been following the band on the latest tour. Distorted Loop then checked with its ‘sources’, who suggested the report to be ‘probably’ true, though full confirmation wasn’t achieved – it’s believed at this stage the band had only limited bandwidth to offer the stream, so that’s why they kept it quiet.
The band’s website, Dead Air Space, had little to say on the matter before the event, beyond a somewhat unusual hint to Mac users that they should download software to enable them to watch video made available in Windows Media format, or download that stalwart multimedia app, VLC. Windows users are also urged to download VLC. Continue reading →
Radiohead’s “pay what you want” distribution gamble paid off despite – or perhaps because of – rampant file sharing, an report claims.
MCPS got these figures together in partnership with analysis firm BigChampagne. They declare that the album saw 2.3 million BitTorrent downloads in its first 24 days on sale – but still pushed the band to the top. In an odd conclusion, the report informs even when albums are offered for free legitimately, users are still unlikely to break the habit of using BitTorrent.
“Frequently, music industry professionals suggest that an increase in legitimate sales must necessarily coincide with a commensurate reduction in piracy, as if this were a fact,” says the report.
Speaking to Radio 6 Oasis’ Noel Gallagher today said he believes Radiohead’s ‘pay-what-you-like’ method of releasing the hugely successful ‘In Rainbows’ album was a “free marketing” ploy.
“To be honest, to me it looked like marketing … good for them. That’s what they do, they’re rebels and outsiders,” he said.
Despite the success of Radiohead’s strategy, Gallagher said Oasis has no plan to repeat the experiment, though, “”That’s not our bag,” he said. “I didn’t spend a year in the most expensive studio in England, with the most expensive producer in America, and the most expensive graphic designer in London to then give it away. Fuck that,” he said.
Oasis will release their album Dig Out Your Soul on 6 October.