Tag Archives: book publishing

Watch out, huge ‘Watchmen’ collection on iTunes

An interesting collection of video, podcasts, trailers and more for the hotly-anticipated movie version of classic graphic novel, ‘Watchmen’, has been made available through iTunes.

The collection includes unique features about the film, along with an iPhone/iPod touch application designed to deliver these assets to users of those Apple mobile devices.

It includes exclusive “Watchmen” film sequence, previously only shown at San Diego’s Comic-Con Convention; the Essential Watchmen app for iPhone and iPod touch; multiple behind-the-scenes video journal podcasts; film clips; trailers; and other features exploring the creation of one of the most anticipated films of 2009.

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Penguin, Random House forge iPhone strategies

One of the world’s oldest book publishers, Penguin Group, has announced a major move into digital publishing, announcing plans to develop content for the iPhone and other mobile devices.

As part of the initiative, dubbed “Penguin 2.0”, the company – the second largest trade book publisher in the world – has already made an application for the iPhone available through the iTunes App Store. The company also plans to introduce social networking and other community features within its new publishing paradigm over the next 12-months.

At present, Penguin’s iPhone application lets users read and comment on the Penguin blog, listen to the podcast, and browse new titles.

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