Sony Pictures Television has reached another interesting deal with iTunes, offering its all-new legal drama, ‘Canterbury’s Law’ for purchase through the UK arm of the service.
It’s not the first television series the company has introduced into the UK market in this way – both Damages and Rescue Me (the first episode of the latter was made available free) also reached these shores through iTunes.
Sony Pictures Home Entertainment has signed-up to offer an iTunes Digital Copy of the film on the DVD or Blu-ray versions of the movie sold in the US from January 6.
UK and US customers who purchase a DVD also get an additional Digital Copy of the movie which can be popped inside iTunes, and then played back on the computer or Apple’s range of digital devices.
This means iTunes, iPod, iPhone and Apple TV owners will be able to extract a legitimate copy of the film for playback on their computers and digital devices when they buy the disc. Sony will also offer versions for playback on Windows PCs and the PlayStation Portable.
The price of Blu-ray players and discs seems set to fall this season, as those involved seek to take the format into the mass market – meanwhile that market’s changing, with consumers flocking to sign-up to location-based social networking services for their mobile phones, a pair of ABI Research reports claim.
“Blu-ray vendors and dealers are starting to realize that for Blu-ray to become the next DVD, they need to lower player prices in order to generate interest and build volumes,” said ABI Research principal analyst Steve Wilson.
The crunch is beginning to impact the DVD movie market, as consumers turn to online services, spurn luxury items as recession bites and thoughts turn to Christmas, with some optimistic the fall in demand for pre-recorded DVD titles (films) suggests a move to Blu-ray (it won’t).
Taiwan’s pre-recorded DVD manufacturers have revealed orders for DVD films have fallen, “short of their expectations by 30-40%”, a report explains.
Apple executives seem pretty dismissive on Blu-ray, with company boss Steve Jobs last night slamming the standard as a “bag of hurt”.
Speaking this week, he said Apple has no immediate plans to introduce Blu-ray drives inside its computers in the current environment, warning, “You know, Blu-ray is a bag of hurt. I don’t mean from a consumer point of view – it’s great to watch movies – but the licensing is so complex.
“We’re waiting until things settle down and Blu-ray takes off in the marketplace before we burden our customers with the cost of the licensing and the cost of the drives.”
Apple is a member of the Blu-ray Disc Association. However, Blu-ray use would require an additional $30 per Mac sold integrating the technology. There’s also a host of deadly dull issues around DRM.