Tag Archives: newspapers

Industries Mutate To Survive The iPad Effect – Book Prices Revealed, More…

Movements continue across multiple industries in readiness for actual introduction of Apple’s potentially magical iPad continues, as parties on all sides attempt to put themselves into the right strategic positions for the anticipated industry disruption.

Some are just sitting it out, at least for a while. The world’s largest publisher, Random House, seems likely to keep its titles outside of Apple’s iBookstore when iPad launches next month.

The publisher’s big five rivals – Macmillan, Simon & Schuster, Hachette, Harper-Collins and Penguin – are understood to have signed up. Random House is concerned Apple’s pricing regime could erode established industry practice. Continue reading

NYT digital chief says Apple iPad is ‘exciting’, ‘scary’, ‘revolutionary’

Apple’s iPad is ‘exciting and scary’ a senior New York Times executive working on that newspaper’s digital strategy told an Australian digital media conference this weekend.

Marc Frons is the NYT’s chief technology officer, and he calls Apple’s new iPad a “revolutionary” and “exciting” proposition for publishers. He says the system will combine the best of print and digital in one “thing”, promising “’exquisite typography” and ”dynamic page layout”, according to Stuff.co.nz.

He was speaking at Fairfax Digital’s Media 2010 conference in Sydney. ”It’s both very exciting and scary for us,” he said, confirming the move to create content for the device is deeply linked by his newspaper’s decision to put up a pay wall around its online content in 2011.

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