Following on from our predictions for the Apple TV earlier this week and yesterday’s insightful presentation by Netflix CEO Reed Hastings, Netflix today announced of Linux and open source boffin Greg Peters as vice president of partner development.
In making the move, Netflix also confirmed its interest in helping push for services and hardware to let consumers access streaming content on their TVs, showing Apple to have some competition in the den.
Peters will be responsible for bringing to market a range of devices from leading consumer electronics manufacturers that are capable of instantly streaming movies and TV episodes from Netflix directly to consumers’ TVs.
The company continues to invest in the front room multimedia TV dream, forging partnerships this year with LG Electronics, Roku, Microsoft, Samsung and TiVo to offer Netflix-ready devices that can instantly stream from its growing library of over 12,000 movies and TV episodes at Netflix.
Peters has extensive experience in strategic planning and product development in the digital media market. Most recently, he was senior vice president of consumer electronics products for Macrovision and also served as vice president of engineering for Mediabolic prior to its acquisition by Macrovision.
“Greg’s expertise in all aspects of the product development lifecycle – from vision to design to implementation – will be a significant asset to Netflix and our partners as we push toward our goal of eventually enabling all US households to stream Netflix to their TVs,” said Netflix Chief Product Officer, Dr. Hunt.
Peters was also director of Red Hat network for Red Hat; vice president of engineering for NOCpulse and director of Web development for Wine.com.