Guy Hands EMI Music to Elio Leoni-Sceti

EMI today confirmed the appointment of Elio Leoni-Sceti as Chief Executive of EMI Music, confirming industry rumours the UK major label has hired in an exec from household, health and personal care (soap powder, lotoins and potions) manufacturer, Reckitt Benckiser.
Elio Leoni Sceti is former Executive Vice President, Europe for the latter firm, where he has been responsible for business turnarounds, branding and business expansion. Some of the brands he dealt with before EMI include Nurofen, Finish and Vanish.
Guy Hands said: “I am delighted that Elio is joining as Chief Executive of EMI Music to lead the most exciting business transformation in the music industry. His career achievements and outstanding leadership qualities are ideally suited to ensuring that EMI is a successful business. Elio has the passion, drive and belief in the future of the music industry to realise the ambitions we all have for EMI. Having completed the organisational restructuring at the end of June and finalised our strategic work, Elio joins at the right time to shape, drive and lead EMI to become the world’s most artist focused and consumer friendly music company.”
Hands also announced his intention to take a non-executive role as Chairman of EMI. “I would like to thank all our artists, staff and business partners for their continuing support and hard work to effect the changes underway and the positive results being achieved,” Hands said.
Mr Leoni-Sceti, 42, was born and educated in Rome, and launched his career at Procter & Gamble before joining Reckitt Benckis. He’s married with four children.
Taking the role, he said: “This is a hugely exciting time for the music business and for EMI. EMI is the world’s longest established music company operating in over 40 markets globally with a roster of some of the most successful artists in the world. They range from long established names such as The Beatles, Pink Floyd, Queen and The Beach Boys to contemporary singers such as Kylie Minogue, Lily Allen and Norah Jones. Its current successes include Coldplay and Katy Perry topping both the UK and US charts. The potential that can be realised in this industry is massive, music consumption is growing more than ever across the world and I cannot wait to get started and to working with EMI’s artists and employees.”

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