7digital.com announces European and US expansion

7digital today extended its online music and media service and announced plans to launch in the US and Canada in Q4.

7digital, “will be the first to offer a major label MP3 catalogue free of Digital Rights Management (DRM) across multiple continents,” the company said.

The service is immediately available in UK, Ireland, Germany, France, Spain, Italy, Austria and Portugal. The company has also upgraded its indiestore – 7digital’s DIY artist platform and introduced a new B2B store features including support for physical product.
 
indiestore allows unsigned bands and artists to sell their music online. This area of the company’s service now offers an entirely new user interface and a catalogue of 55,000 artist pages and albums.
 
The new indiestore platform will also feature video profiles of selected bands and artists filmed before live gigs. The videos, filmed during live performances at the indiestore sponsored Club Fandango gigs, will help promote upcoming talent across indiestore and 7digital.  
 
New features on indiestore will include artist recommendations and links with the social networking site Bebo and online music site Last.fm.

Ben Drury, CEO of 7digital said, “Digital music has now come of age, not just in the UK and US, but globally. We have long strived to offer our customers music downloads in the high-quality MP3 format and are very pleased to be the first to offer this in the UK and beyond.”
 
In tandem with its announcements, the company is also now offering a new partner programme and application programming interface (API). This will allow third-party developers to create their own tailored download and streaming services and for partners to earn commission from the tracks and albums they sell.
 
The API “is designed to be accessible to anyone, from multinational retailers to bedroom developers,” the company said.

The Partner program is designed for non-developers to feature music of their choice on their site, blog or profile simply by copying and pasting code snippets – virtually no technical skill is needed. It uses similar technology to the highly successful Google AdSense program.

Drury said, “With these new programmes we’re aiming to open the 7digital platform to the online community and encourage people to build their own music services. With the new API offering, anyone can pull data from our systems and use it as a backbone for their own download store or music. We have some ideas as to how it might be used but I’m sure we’ve only scratched the surface of what’s possible.”

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