Snow Patrol link with Apple in iPhone ad deal

Apple is working with huge international musicians, Snow Patrol, who will become the first artists to deliver an interactive album application for the iPhone and iPod touch, ahead of the release of their fifth studio album next month, Music Week reports.

The application will be made available for download and will offer Snow Patrol fans a bunch of extra content – artwork, pictures, lyrics and more – all the media will be made accessible using the touch screen on the Apple device – the first time a specific application such as this has been developed for the iPhone.

“It will be an interactive element; a digital booklet that will take you into the videos and content,” Polydor product manager Liz Goodwin told Music Week.

The application is part of the launch activity surrounding what is expected to be one of the biggest releases for Fiction/Polydor. The album’s called ‘A Hundred Million Suns’.

Moves to link up with Apple to promote album sales come as other labels experiment with imposing scarcity, arguing that by making albums unavailable online they boost sales of the physical product.

We’re quite saddened the scarcity argument still has any followers in the music industry. It didn’t work in 1999 with Napster, and won’t work now. Working with online services is inevitable, an anti-iTunes swell won’t change the situation. Diversity is inevitable, but not through managed scarcity.

Returning to Snow Patrol, here’s something I came across.

If you enjoyed this post, make sure you subscribe to my RSS feed!
  • Digg
  • Twitter
  • Facebook
  • WordPress
  • Technorati Favorites
  • StumbleUpon
  • Slashdot
  • Current
  • Share/Bookmark

12 Responses to “Snow Patrol link with Apple in iPhone ad deal”

  1. Apple launching album app for iPhone and iPod touch : Product Reviews Net Says:

    [...] PocketLint | Source: Read Get the latest news in our RSS Feed, Newsletter or follow us on Twitter. addthis_url = [...]

  2. Apple Adding An Album App for iPhone, iPod Touch | iPhoneNess Says:

    [...] Via Distored-loop.com News 0 comments Add a [...]

  3. Apple y Snow Patrol trabajan en una aplicación interactiva para el iPhone Says:

    [...] otro lado un informe de Snow Patrol nos confirma esta noticia y nos dicen que serán los primeros en darles a sus seguidores tanto [...]

  4. Technology News » Blog Archive » Apple launching album app for iPhone and iPod touch Says:

    [...] Via PocketLint | Source: Read [...]

  5. First Ever Interactive Rock Album App on iPhone: Snow Patrol | iPhone Footprint Says:

    [...] Polydor product manager Liz Goodwin. [...]

  6. Apple prepara aplicações de álbuns interactivos para o iPhone | Remixtures Says:

    [...] Distorted Loop) SHARETHIS.addEntry({ title: “Apple prepara aplicações de álbuns interactivos para o iPhone”, [...]

  7. iPhone Software » Blog Archive » iPhone News: Snow Patrol App, JoyPod, iPhone in China, Russia Says:

    [...] renowned band Snow Patrol is working with Apple to create an official interactive album applications for the iPhone and iPod touch, prior to the [...]

  8. iPhone Software » Blog Archive » iPhone News: Snow Patrol App, JoyPod, iPhone in China, Russia Says:

    [...] renowned band Snow Patrol is working with Apple to create an official interactive album applications for the iPhone and iPod touch, prior to the [...]

  9. Apple prepara aplicações de álbuns interactivos para iPhone | iPhonePT Says:

    [...] (via Distorted Loop) [...]

  10. Distorted-Loop.com » Snow Patrol, Pink, spearhead interactive iPhone apps Says:

    [...] news confirms our September 1 report that Snow Patrol and Apple have been working together to develop an interactive iPhone application [...]

  11. kookimebux Says:

    Hello. And Bye. :)

  12. Flug Bangkok Says:

    sounds great. Is the application available already? How much is it gonna cost?

Leave a Reply